Role Overview
We are looking for a highly creative and strategic copywriter who specializes in conversion-focused storytelling across social media and other digital channels. In this role, you’ll craft compelling copy tailored to every stage of the customer journey---from awareness to consideration to conversion---while balancing brand voice with performance-driven results. You’ll be expected to work fluently with GenAI tools to accelerate campaign development and optimize output at scale.

This is a temporary 6-month position, with the possibility of extension or conversion into a permanent role. It is ideal for a creative writer who thrives on big ideas and sharp execution, enjoys collaborating across teams, and can seamlessly adapt messaging to diverse digital channels and audiences.

Key Responsibilities

Develop persuasive and on-brand copy for social media, e-comm, SEO, email, landing pages, product detail pages with a strong focus on driving conversion.
Translate campaign goals and customer insights into impactful messaging strategies across the awareness, consideration, and conversion stages.
Collaborate with channel leads, designers, and stakeholders to deliver integrated campaigns that resonate globally.
Actively participate in creative ideation sessions, contributing fresh perspectives and campaign ideas.
Leverage GenAI tools to streamline drafting, testing, and optimizing copy while maintaining creativity and originality.
Continuously refine messaging through A/B testing, analytics insights, and performance feedback.
Uphold consistency in tone, brand voice, and storytelling across all channels and customer touchpoints.

Qualifications

3--5 years of professional copywriting experience, ideally with a focus on social media and e-commerce.
Proven track record of writing conversion-driven copy that delivers measurable results.
Deep understanding of customer journey stages and how to adapt messaging accordingly.
Experience collaborating in cross-functional teams within fast-paced environments.
Proficiency in leveraging GenAI tools for ideation, drafting, and optimization.
Strong verbal communication skills and openness to feedback.
Native-level English speaker. Big plus if fluent in German or French.
Portfolio showcasing a range of conversion-focused copy across channels.

Why Join Us?

Play a key role in shaping digital campaigns for a global premium brand.
Join a collaborative content team that values creativity, experimentation, and innovation.
Opportunity to explore the intersection of creativity and AI-powered efficiency.
Competitive compensation and benefits, plus employee discounts on premium outdoor gear.
Work in a dynamic environment that celebrates passion for performance, adventure, and storytelling.

How to Apply:
If you’re passionate about crafting conversion-driven copy and want to make an impact at the intersection of creativity and performance marketing, we’d love to hear from you. Apply now by submitting your resume, linking to your portfolio, and a brief cover letter outlining your experience and interest in the role.

Application is ONLY accepted in portal (due to personal data protection rules). We review applications on a rolling basis, so we encourage you to apply as soon as possible.

Location: Hybrid in Oslo, Norway

Questions can be directed to khorsle at hellyhansen.com

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